watch zenith platini

Zenith Elite Captain Central Second (ref. 18.2020.670/01.C498)The new Zenith Elite Captain Central Second automatic watch is one of the most affordable dressy timekeepers powered by superbly-designed in-house movements.Those of you who keep an eye on the Swiss watch manufacture Zenith, probably know, how bad was the brand’s financial situation in the midst of the world economic crisis.While their eccentric ultra-luxury models priced about $500,000 each were selling like hot pancakes in the first half of the year 2008, the year 2009 was simply disastrous. Sales of LVMH’s watches and jewelry plummeted 19 percent to 764 million euro with Zenith leading the way with 25 percent decline in sales.By the time, Zenith had 16 main collections with around 800 models. The manufacture’s workforce counted 250 people with 25 métiers, 15 engineers, and 12 watchmakers devoted to complications. It was good when the brand’s sales were skyrocketing, but when the recession stroke, someone had to clear the mess consolidate the business. In the middle of the year, LVMH bid farewell to Zenith’s “worldwide President” Thierry Nataf and appointed Jean-Frederic Dufour, former production head at their another premium brand Chopard, as a new CEO.In his efforts to save the business, Mr. Dufour was so enthusiastic that he immediately fired around 70 of his employees and reduced the total number of models from 800 to only 150 divided in four main collections: heaute horlogery line Academy, which includes high complications; Chronomaster and Class line, all powered by their El Primero movement; Defy, the sporty line targeting the same customers as Hublot; and the entry-level Elite series.Starting as low as $4000, the Elite seems to be one of the most affordable Swiss watches powered by a real manufacture-made movement, not some redecorated mass-produced job from ETA, Soprod, etc.Their latest addition to the collection is the new Zenith Elite Captain watch. The watch is powered by the automatic Zenith caliber Elite 670 with a central second hand and a small date functions (the movement is also capable of showing the power reserve, but the watch comes without this useful complication.) The caliber has been produced since 1994 and has already proved its reputation of a highly reliable and accurate movement.Measuring around 25.6 mm in diameter and only 3.465 mm in thickness, the movement is compact enough to enable Zenith’s engineers create very thin watches. The Elite Captain, for example, is produced in a stainless steel body that is 40 mm in diameter and only 8 mm in height, which makes the watch look good even on a very skinny wrist.Judging by the company’s online catalogue, the watch is delivered in four color / strap variations: two versions come equipped with a silver sunray dial and gold-plated hour and minute hands, and two more sport black dial with stainless steel hands. Both models are available either on an alligator leather strap with stainless steel pin buckle or on a metal bracelet with stainless steel triple folding buckle.Too bad there is no version in rose gold with a chocolate brown dial and rose gold hands. That one would truly own my heart.Plain and simple, the Elite Captain is almost an ideal dressy watch for today’s cash-strapped consumer.

Equipped with the latest innovations and superior technology, Zenith represents the finest form of Swiss wristwatches and suitable for the most fastidious clientele. The manufacture was founded in 1865 by a young watch expert, Georges Favre-Jacot, who has named the company after the star that designates the highest point in the universe. Zenith has grown considerably since then, earning global acclaim for its luxury watches and garnering many awards at international expositions. Today, the company creates wristwatches for both men and women. The watches are still manufactured according to the great watch*** tradition but with a more contemporary design and bolder approach as is the case of this new spectacular timekeeper signed Zenith, the El Primero Chronomaster Open Power Reserve. Merging all these aspects in a single watch, the brand is pleased to present us its new fashionable model that leaves no man indifferent.The emblematic feature of the new Chronomaster Open Power Reserve is the openings exposed by the dial that reveal the first automatic movement developed and manufactured exclusively in Zenith workshops – the highly popular El Primero movement. The magic of the mechanism lies in the number of beats – 36,000 alternations/hour, which means the movement makes 10 beats/second, a performance 25% higher than in other mechanisms available on the market. This supreme movement that animates the watch is composed of 248 parts, 39 jewels and stores energy for approximately 50 hours. Beside the aesthetic success of the 'uncovered heart', the new Zenith watch reflects the technical mastery of the brand's craftsmen: to make the heart of the El Primero movement visible, it has been placed to 10 o'clock, so the curious eyes can see into the perfectly synchronized vibrations. Furthermore, the Chronomaster Open Power Reserve employs a sophisticated dial which accommodates central hours and minutes and second chronograph counter with facetted, rhodium-plated hands, small seconds placed at 9 o'clock, a power-reserve indicator featuring a blue hand, a 30-minute indicator located at 3 o'clock also with blue hand, hand-set hour-markers and a tachymeter engraved on the flanges. A sapphire crystal coat anti-glare treated on both faces protects the case and the dial of the new model. The spectacular movement hidden inside is visible through the sapphire glass case-back. The timepiece features a 42mm case water-resistant to 100 meters and is mounted on a classy alligator leather strap available in brown or black, completing this piece of jewelry.Therefore, Zenith El Primero Chronomaster Open Power Reserve is a highly technical watch that displays a contemporary aesthetic design with highly finished features, suitable for the most demanding watch connoisseurs or for modern men who appreciate a high-quality accessory. The model is to be unveiled at BaselWorld 2011 and released in different variants: crafted in *** stainless steel case with either silver or black sun-burst dial, or with silver sun-burst dial in an 18K rose gold case or in a rose gold and stainless steel case.