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Be on the lookout for Tag Heuer's new cell phone.? This stainless steel phone will mimic watches from the Tag Heuer's line, though designed by ModeLabs, a French company that is a designer for MTV and Virgin Mobiles.It maybe that LVMH, Heuer's parent company, competitive target is Nokia's Vertu line.The cell phone will mock features similar to Heuer's flagship watch, the Carrera�� which frankly, aren't that attractive. ?But, at least they've awakened from a deep slumber and realize that it's time for a change.Via Wristwatch Review

This watch may have been more fitting a couple of years ago when the '70s revival trend was in full swing. Still, the '70s never looked so good, and this Tag Heuer 40th anniversary tribute to the iconic Monaco watch is better late than never. This reissue is based on what was often known as the “Steve McQueen Monaco,” as it appeared on his wrist in the classic 1971 racing film Le Mans. The design epitomized the flamboyant progression of Bauhaus design into pop culture futurism that was common in the era. The classic cushion-shaped chronograph reissue is lovely and exclusive -- its availability is limited to 1,000 units. 87 Uniqueness While this specific model is limited to just 1,000 watches, the Monaco line is purely iconic; this version encompasses everything that is integral to the Monaco heritage. Blue and red colors characterize the watch which can be seen as either garish or hip, depending on your perspective. The classic perforated blue leather strap is notable; it also comes with an additional blue alligator strap, which is another key selling point. The original Heuer logo is marked inside while the square face of the case benefits from the round dial of the watch for legibility. The Tag Heuer Calibre 11 automatic mechanical movement powers the watch and its 30-minute chronograph. With its unique lefty crown, righty pusher orientation and horizontally oriented applied hour markers, the limited edition Monaco watch is a standout re-release worth lusting after. The case-back is engraved “In tribute to Steve McQueen. - Jack Heuer” reminding you of the era which gave birth to this classic. Read more 91 Durability Tag Heuer watches are never glam and no glory: This 38mm high-grade steel cased watch is still 100m water resistant with a sapphire crystal, and is solid enough for the harshness of track racing or desk duty. Never intended to be merely a fashion watch, the Monaco is about being a function-first timepiece, having an extremely legible dial and clear contrasting subsidiary dials that look like little TV screens. Forty years of wrist relevance defines a true classic that every watch lover appreciates and knows will look good in another 40 years. While the design scheme, especially the colors, clearly references the 1970s, it is general enough to complement any modern day look. Additionally, the uniqueness of this anniversary edition makes it a worthwhile investment above and beyond the standard Tag Heuer Monaco model. Ariel Adams publishes the watch review site aBlogtoRead.com.