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A fan of innovative technology has said she intends to make apurchase from Swatch watches soon in order to get her hands onthe Swatch Fluo 24-hour design.Writing for the Irish Herald, Gadget Gal said she was unsureabout its quirky ways at first, since the 12 is at the spot wherethe six would normally be and the main hand takes 24 hours tocomplete one circuit.However, she admitted that the "light broke through the clouds"and she realised what a cool design it is.The expert said she intends to get hold of one after a long loveaffair with Swatch watches, even if it is just to baffle herfriends and relatives with.Indeed, the Swatch Fluo (GZ216) is a great design and will help anyonewearing it to really stand out from the crowd.It is also uni***, glows in the dark and - as with all Swatch watches - is guaranteed for twoyears.

Swatch watches have been hailed as a global phenomenon by author Jurg Wegelin.The writer, whose book Mr Swatch details the rise of the international brand, said Swatch watches were designed to be the cheapest and best watches in history.Speaking to the Telegraph, he stated that the company achieved this goal by developing a timepiece with just 50 parts.This, he said, made it highly affordable and gave customers the opportunity to change the look of their watch.Mr Wegelin also noted that the low price of Swatch watches completely transformed buying behaviour among consumers."In future, women would buy a Swatch to go with their clothes and the watch would become a fashion accessory," he commented.Mr Wegelin added that Swatch watches are of such high quality that they never need to be repaired. This comes after Swatch watches confirmed that Nayla Hayek is to step in as the company's new chairwoman following the death of founder Nicolas Hayek last week.