Rado Integral Watches

If you haven’t noticed, Rado has been engaged in a serious new brand push this year – trying to make themselves more relevant in the Western world. Any why shouldn’t they? Rado is the quintessential ceramic watch brand, and ceramic watches couldn’t be hotter. Rado really doesn’t want you to forget that they were one of the main reasons ceramic watches are as popular as they are. While most brands are stuck on black or white ceramic, Rado offers more colors. These Centrix pieces (for men and women) are in a silver-toned ceramic.The larger men’s version has an automatic Swiss ETA movement, and a rather handsome appearance. The nice classy look is enhanced by the highly durable and long lasting ceramic case material. There are also Jubile models for women with mother-of-pearl dials and diamond accents. Available soon, these watches should have a starting price of about 570 euros.

Another entry into the pink watches for breast cancermarket is the Sintra Jubilé Pink Collection from Rado. TheSintra Jubilé Pink is combines pink ceramic with diamonds and comes in several styles from the blinged-out Pavé whichhas 132 diamonds and sells for $9900 to a more modest version with 40 diamonds and a price of $3500. 10% of the retailsales on the Sintra Jubile Pink watches go to the Susan G. Komen Breast Cancer Foundation.