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The yearly BRIT Awards are held every year by the British Phonographic Industry to award the best Pop Music the country has to offer. The awards have been taking place since 1977. Raymond Weil now joins long time Brit Awards sponsor Mastercard as an official sponsor of the 2011 Brit Awards and will be the official watch of the BRIT Awards starting this year and for years to come. To commemorate the occasion Raymond Weil will be producing a pair of exclusive high end limited edition watch. The BRIT Awards time pieces have been produced for the performers, presenters, artists and dignitaries attending this years event and will be produced in a limited number of sixty. Other luxury and quality Raymond Weil watches will be available for purchase at this years BRIT Awards as well. The limited edition watch for the 2011 BRIT Awards is a Mens Freelancer 7735-STC-60001. The watch custom made for the BRIT Awards is in a stainless steel case and its gray index dial is powered by an automatic day date chronograph movement. The blued steel hands tell the wearer the time . The womens edition of the watch a Noemia 5932 SLS 00297 is in a stainless steel case with seventy two diamonds and a black mother of pearl dial. It is held snugly to the ladies wrist by a black leather strap. Each watch produced for this years awards is engraved with this years BRIT Awards logo and an individual production number.

Watchmaker Raymond Weil is to celebrate the 20th anniversary of one of its collections by re-releasing some of the products from it.Three timepieces will make up the Parsifal range, with each of them having a revised look to their original designs, which should appeal to fans of the company who are looking for a new model, Watch Luxus has reported.Both genders have been catered for too, with one timepiece being embellished with a total of 66 diamonds in its dial, as well as offering a border-style effect around the bezel of the case, which could appeal to female watch fans.Meanwhile, men may well be attracted to the gent's timekeeper, which offers them the chance to read the date on the watch easier by magnifying the window for it, then finishing the design off with a neat stainless steel case.The last watch offers a design with an elegant looking pink/gold case and dial, which is then finished with a very stylish black alligator strap.Another feature of this timepiece is that it will offer a case measuring in at a sizeable 41 millimetres diameter, Watch Time has recently revealed.