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TAG Heuer "Dream Team" of motor-sports celebrities and Formula One World Champions, with Lewis Hamilton and Jenson Button on the list, welcomes Four-Time F1 World Champion Alain Prost. The French legend of motor-racing will take part in TAG Heuer's "150 Years of Motor-Racing" celebrations in 2011. Having won at Val Thorens / French Alps the 1st Race of the ''Trophee Andros'' Ice Championship on December 5th, Alain Prost expressed his joy and honor to be "part of the brand's Dream Team. It is interesting to mention that Alain Prost has actually been a friend of the Swiss brand since the start of his career with Formula One and they built a close cooperation when he drove for McLaren. The racer was wearing TAG Heuer colors and chronograph watches when he won three of his four FIA Formula One World championships for McLaren in the end of the 1980s. Alain Prost has highlighted the history of Formula One as the second most prolific winner, with a total of 51 victories, 33 pole positions, 41 best laps and 106 podiums in 199 races in the period of 1980 - 1993. The racer was given the nick "Professor" due to his smooth, relaxed driving style. He also became famous due to his intense competitive edge, having acquired the respect of fellow drivers and the admiration of motor-racing fans all over the world. In 1999, the driver's achievements were honored with the World Sports Awards of the Century alongside Pele, Muhammed Ali, Carl Lewis and Steffi Graf. Alain Prost appreciates TAG Heuer watches for their unique DNA in motor-sports and a successful combination of Prestige and Performance. The driver intends to closely work with the brand's designers on the creation of some specific timepieces. For the forthcoming "150 Years of Mastering Speed" celebrations, TAG Heuer will continue and strengthen its cooperation with Vodafone McLaren Mercedes in F1, with Audi Sport for Endurance races and at Le Mans 24 Hours, with Indy 500 and with Audi, McLaren GT cars and Tesla Electric Roadster. Alain Prost, Lewis Hamilton, Jenson Button, Audi drivers and young gifted drivers relevant to different racing categories will take part in commemorative events, promoting the best timepieces and timing equipments inspired by motorsports.Discover a fine range of TAG Heuer watches:

Carrying on the long Swiss tradition of watch-*** craftsmanship and prestige, traced back to the 1830s when it was founded, Baume & Mercier is a successful company, owned by Richemont, and, along to Piaget and Cartier it forms the core of an international corporation which is represented all over the Europe and worldwide and manufactures more then 200,000 highly exclusive timepieces every year. Created to pay a tribute to time and its measurement, William Baume collection is an outstanding horologic achievement that takes the Baume & Mercier watch-*** skill and craftsmanship up to a state of art which brought the brand the supreme quality certification- the Poin?on de Gen��ve, also known as the ultimate Geneva Hallmark.Designed to rise to the Baume & Mercier international prestige of high-quality and precision, the new collection is comprised of 3 Haute Horology timepieces- the William Baume Retrograde, William Baume Tourbillon, and William Baume Ultra Thin. The central design features of the collection are the grey dials with guilloche patterns, the elegant round rose gold cases and the classy alligator leather straps.Measuring 43 mm in diameter, William Baume Tourbillon features rose gold case and, hosts a gold-framed tourbillon carriage located in an aperture, at 9 o'clock position; it also features, at 6 o'clock position, a small second's sub-dial. Just as the name states it, William Baume Ultra-Thin measures only 41 mm x 5.8 mm and is animated by a hand wound movement of only 2 mm in thickness. Knowing that ultra-thin watches are preferred by women for their refined delicacy and classy elegance we can say that William Baume Ultra-Thin is an impressive piece of timeless unadorned elegance, a coveted accessory which can give a special sense of individuality to any outfit.Least but not last William Baume Retrograde model has also rose gold case which measures 41mm and divides the seconds display in two, it has, as a distinctive design feature an oversized date window located at 12 o'clock position, and the retrograde seconds, which are located at 6 o'clock position in a graduated circle arc fitted with a snake-like hand. This Baume & Mercier collection is a very exclusive one, not only due to its price tag of around $13,900.00 but also because there will be only few lucky watches enthusiasts who will have the honor of wearing one of these timepieces on their wrist, because the limited edition has just 178 timepieces, as for the tourbillon model, there are only 10 watches produced worldwide. Baume & Mercier The New William Collection pictures