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One of the most important decisions a brand has to make is the characteristics surrounding it.? Thinking about the marketing mix can therefore be extremely useful to build key characteristics to support the brand. ?The marketing mix is made up of 4 key elements; product, price, promotion and place. ?Product is arguably the most important element in the mix.? This is the one element that becomes the constant driver in a consumer's decision making process.? If the product is what the customer is after, then they will go after the product and if the product is successful the customer will keep going back for more.? If the product has flaws in it or does not match up to the customers' expectations then a brand may suffer and may even go by the wayside altogether.? In the case of Emporio Armani, all of its watches are extremely reliable, durable, and beautiful and they have proven this for many years.?Place is also another element in the marketing mix.? This refers to where products are sold.? It is very important for a big brand such as Emporio Armani to be found by its customers.? Emporio Armani watches can therefore be found in a number of Armani shops up and down the country and also in a select number of partner companies as well as on the internet.?Another element of the marketing mix is the price.? If the price is too low, consumers will think the product is not worthy and will not buy it.? However, if a price is too high, consumers may not be able to afford it and at least not willing to spend money on that particular product.? In terms of watches, Emporio Armani price their watches very competitively and are affordable for many consumers.? ?Promotion is the other element of the marketing mix.? Some companies need to promote their company to get the message out whilst other companies do not need to promote constantly as they have a very strong brand name.? Emporio Armani certainly has a strong name in the marketplace and they therefore do not need to heavily promote their brand.? That said, there are occasions where they do promote themselves.? They do this to keep their brand high in consumers' minds.?So by looking at the marketing mix, Emporio Armani can think about how their business is set up and also how they can improve on what they currently have.? Every business has room for improvement and the better they get the better it is for the company and their customers too.

Fashionable women either go for very large watches, very dainty timepieces or watches that also function as an accessory. The Emporio Armani Women’s Silver Dial Taupe Plastic Bangle watch is one timepiece that can also be used as an accessory that will go well with your wardrobe.The Emporio Armani Women’s Silver Dial Taupe Plastic Bangle watch is priced at $225, not bad for something with a dual purpose. It can go well with your casual smart attire, or even wit a classy suit.The watch comes in a stainless steel case. Judging from the bezel, the case is really small, but you get a large watch and accessory, thanks tot he taupe shiny plastic bangle which serves as its bracelet. The Emporio Armani brand in white is etched around the bangle.It comes with a silver dial with matching silver tone hands and hour markers. The Emporio Armani branding in grey is found at 12 o'clock. The Emporio Armani Women’s Silver Dial Taupe Plastic Bangle watch is powered by a China Quartz, and protected by mineral crystal.The Emporio Armani Women’s Silver Dial Taupe Plastic Bangle watch is water resistant by up to 50 meters.