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Corum Manual Winding Mens Watch 157-181-20-B200-BN42

Corum Manual Winding Mens Watch 157-181-20-B200-BN42

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Corum Buckingham 157-181-20-0002-BA44 Mens Watch

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Corum 922-201-20-0F02-BN12 Mens Automatic Watch

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Corum Admirals Cup 6572 Men's Watch

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Corum White Dial Watch 8143

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Interview with Corum President Michael Wunderman

1- I have read that aside from your duty as the President of Corum USA, you also have a lot of input on the design of Corum timepieces. Is this true?This is true. As well as being President of Corum USA I am the Creative Director of the Board for Corum internationally and work closely with Switzerland on all product designs. Together with my father and Antonio Calce, the current CEO, we developed the product strategy for the brand that is currently in the market. We have developed our core collection and are now continuing to strengthen the current line with new creations that reinforce the brand identity and reputation.2- How has your partnership with the World Series of Poker impacted Corum?The partnership with the WSOP has broadened Corum's notoriety and recognition to a completely new audience. Poker has experienced a phenomenal growth the past couple of years and has transformed into a legitimate sport. Being the first brand to embrace the sport has positioned us to own that segment. We are now also sponsoring the upcoming Sports Legends Challenge, which takes place in September at the Atlantis Hotel in the Bahamas. This unique poker tournament teams up former pro athletes with poker stars in a tournament with prizes over $10,000,000.3- What is your favorite Corum timepiece? What timepiece(s) have you been wearing lately?My favorite Corum Timepiece is the Admiral's Cup Chronograph 48 Black Flag. It is a piece I designed last year exclusively for the US market and was the first of the new Admiral's Cup models to feature the 12 nautical flags without color. The contrasting blue super-luminova on the black dial and black PVD case really makes a bold statement. And we only manufactured 100 units *** it an instant collectible.4- What are you doing to grow Corum's market share? Where do you see Corum in 10 years? Our long-term strategy is to offer a unique timepiece collection manufactured with the highest quality of Swiss watch *** know-how with inherent value offered at a competitive price position. We feel that focusing on the evolution of the core product line and strengthening our manufacturing capabilities in Switzerland is the way to secure our future and become more independent.5- Does Corum have any boutiques planned in the near future? Or is this an unnecessary expense, especially considering the current economic climate?We do not have plans to open a boutique at the moment. We feel that it is still necessary to focus our investment in the brand at the manufacturing level and provide the best marketing tools to our customers. Our network of retailers is the best in the business and we are committed to building the success of the brand with them, and not become a competitor to them by opening our own boutiques.6- What are some other watch brands you admire?I admire Ulysses-Nardin and their commitment to innovate. I admire Audemars-Piguet and their strength in branding and promotion. I admire Jaeger Le Coultre and the ambition to excite. I also admire Franc Vila for their focus and passion for design.7- What timepieces will Corum focus on in the future? Any teasers?We have focused mainly on the Admiral's Cup collection over the past several years. We will now be focusing on expanding the Bridge Collection as well as the Romvlvs Collection. Be ready to be impressed at the next Baselworld.8- Corum has recently introduced the CO007 and CO113 movements, built entirely in-house, will you continue to develop new movements in-house? Yes of course. The landscape for movement supply is drastically changing and it is extremely important to assert your independence for the future and one way to do that is to create your own products. We have invested heavily in design and development in-house and are working on many new products that will continue to strengthen our vision for the road ahead.9- I personally like the 44 mm Admiral's Cup Challenge over the 48 mm versions. Which size is more popular right now?The 48 mm is the most popular right now and has been for the past few years. This trend will not last. Knowing that, we have created a new 44 mm Admiral's Cup model we are calling the GMT 44. It is, as the name states, 44 mm in diameter, but is not as thick as the current Admiral's Cup Challenge 44. The GMT 44 is definitely an Admiral's Cup through and through, but it is much more wearable as an everyday watch. In this economic climate people want to purchase products that are not trendy. They want style longevity. That is what the GMT 44 offers.10- I have heard people online mention that black is a fad in watches and it is not here to stay. What are your thoughts on black PVD, DLC and Ceramic treatments? Is black here to stay?Black is still very, very hot right now. I believe that it will be hot for another year or two. I think rubber on watches is a trend that is here to stay.Thank You for the interview Michael!Corum (official website)Corum (archives)

...[ Detail ]
Corum Admirals Cup Tides 48 The Corum Romvlvs Billionaire Tourbillon Corum Re-issues for 2010 –

Corum chose to unveil their latest version of the Corum Admiral’s Cup Tides 48 at the prestigious Salon Belles Montres held in the Carrousel du Louvre in Paris last weekend.Corum have a well established bond with the world of sailing, one which has seen the Admiral’s Cup evolve from the elegant Carr�� case-shape of the 1960′s to the chunky instantly recognisable rounded 12-sided case of today.? The Admiral’s Cup Tides or “Mar��es” was first launched in 1993 and was developed with the assistance of the Geneva Astronomical Observatory and the Hydrographic and Oceanographic Service of the French Navy.? Functions of the Tides 48 include tide times, strength of currents and strength and size of tides.? If you wear this piece when you set out to sea, calibrate it properly and pay attention to the indications then this watch will be your sailor’s friend.? If you run aground while wearing this watch maybe you should quit sailing and take up golf.The latest edition of the Admiral’s Cup Tides 48 is naturally a 48mm piece, constructed from either titanium or 18ct red gold.? The dial has been refreshed, gone are the outsize Arabic? “60″ and “30″ numerals of previous editions and the colourful pennant hour markers have for this piece been toned down to monochrome.The Corum Admiral's Cup Tides 48 2010The sub-dials have been tidied up and the ingenious addition of transparent hour and minute hands is both functional and fabulous.? At the 12 o’clock position is the moonphase and tidal range indicator, the counter at 6 o’clock indicates tide times and over at 9 o’clock is the strength of current and tide position indicator.? A date aperture is at the 3 o’clock position.? Inside is the Corum C0277? tide movement with power reserve of 42 hours.The Corum Admiral’s Cup Tides 48 comes presented on the sculpted Corum black rubber strap.The 1960 Corum Admirals CupPopularity: 10% [?]|||No Comment The Corum Romvlvs Billionaire TourbillonPosted bySylvia McElherroninOctober 29th 2010Corum present a new watch for their Artisan collection the Corum Romvlvs Billionaire Tourbillon.The Romvlvs collection was created at a time when the youthful Corum brand enlivened many otherwise dull watch industry fairs with their unconventional designs.? The story goes that as the unveiling of the Romvlvs drew closer, the dial of the piece was still unfinished, so the decision was taken to engrave the numerals directly onto the bezel, an instantly recognisable design which remains a strong presence in the Corum portfolio today.? For the latest piece those synonymous Roman numerals take the form of baguette-set diamonds.The Corum Romvlvs Billionaire TourbillonAlmost the entire su***ce of the 45mm white gold case and crown are diamond set, but don’t be fooled the Romvlvs Billionaire Tourbillon is not simply a bling bling watch, it is a Haute Horlogerie piece on many levels – it features a highly complicated movement, there are astounding? technical challenges involved in the construction of the sapphire crystal plate and bridges around the tourbillon and an exceptional level of craftsmanship is? required for the gem-setting techniques which give the piece its glitzy covering.Inside is the C0372 hand wound movement with 90 hours power reserve and water resistance to 30m (as if you’d dare to let even a micro droplet of water near it) and the piece comes presented on a leather strap.? The Corum Romvlvs Billionaire Tourbillon has been selected for the Jewellery Watch category in the forthcoming Grand Prix d’Horlogerie de Gen��ve.? Win or lose one thing is for sure, if it is true that the watch you wear says a lot about you then this one will definitely say it louder.Popularity: 5% [?]|||No Comment Corum Re-issues for 2010 – The Golden Tube, The Chinese Hat and The Round Golden BridgePosted bySylvia McElherroninSeptember 8th 2010Three special edition re-issues continue the 55th anniversary celebrations for luxury Swiss brand Corum, a firm WatchPress favourite.? The brand was established in 1955 by Gaston Reis, an independent watchmaker and his nephew Ren�� Bannwart.? From the beginning the brand delivered an innovative and original portfolio of luxury watches, including a succession of distinctive eye-catching pieces for ladies.? Two of the latest releases are re-issues of these vintage styles.The first Corum Golden Tube watch was released in 1957.? It’s quirky shape does in fact resemble a tube measuring 31mm x 14.5mm, and for this celebratory edition the case and case sides are adorned with 3.58 carats of diamonds.? Like the original, the fluted crown appears at the top of the case at the 12 o’clock location allowing the perfect tube-like form to remain uninterrupted.The Corum Golden Tube 2010The Corum Golden Tube features a quartz movement, the C0137 and is available in red gold or white gold editions each limited to 30 pieces.Next, the fanciful, aptly titled Chapeau Chinois or Chinese Hat watch which first appeared in 1958 with its characteristic broad gold “brim”.? For 2010 the bezel is adorned with 142 linear set diamonds.The Corum Chinese Hat 2010The piece features a quartz movement, the C0237, adjustable by means of a corrector hidden beneath the watchcase.? The Corum Chinese Hat 2010 is available in red gold or white gold limited to 30 pieces for each edition.Finally, the resplendent Corum Golden Bridge which was first launched in 1980 and is perhaps the most elegant of Corum’s Four Pillars. The Corum Round Golden Bridge features the C0113 baguette-shaped mechanical movement, a movement so slim it almost defies belief, a movement so slender it almost appears to be an optical illusion, a movement so astoundingly svelte that you immediately turn over the watchcase to see where they put the rest of it……The Corum Golden Bridge 2010For 2010 the Round Golden Bridge features a guilloch�� dial (on either side of the movement), open-worked hands and of course an exhibition caseback.? That minute micro-engineered movement has a power reserve of 40 hours and solid gold mainplate and bridges with hand-engraving.? The release will be limited to 75 pieces worldwide.Popularity: 10% [?]|||No Comment Corum Admiral’s Cup Black Chronograph 40Posted bySylvia McElherroninJuly 27th 2010Corum release the latest in their highly distinctive nautical-inspired series – the Admiral’s Cup Black Chronograph 40.? The piece measures? a slightly more petite 40mm and is sure to appeal to any sailing diva.? All the usual functions are present along with the now iconic nautical pennants and Corum key on the seconds hand.The Chronograph 40 features an combination of 66 diamonds and black PVD-treated steel presented on a chunky rubber strap – a mix which some manufacturers wouldn’t get away? with but one which Corum being Corum manage to harmonize.Two versions are available, black dial limited to 355 pieces and a more exclusive white dial limited to 155 pieces – just don’t check the time while sailing into the sun, those blinding diamonds might just knock you off your course.Popularity: 6% [?]|||No Comment Corum Admiral's Cup Chronograph 48 Bol d'Or MirabaudPosted bySylvia McElherroninApril 30th 2010Corum present a new limited edition piece, the Corum Admiral's Cup Chronograph 48 Bol d'Or Mirabaud.? Corum are the new sponsors of the classic European regatta, the Bol d’or Mirabaud which has been taking place since 1939.There is something very special about the Corum Admiral’s Cup collection.? The rounded 12-sided case and nautical pennants in place of hour markers design has been more or less the same since the early 80′s and Corum sensibly have not messed too much with the original concept.? This makes the Admiral’s Cup distinctive, even from a distance -? I noticed one on a guy’s wrist through a restaurant window last year, and was trying to work out which model it was when I saw that his lady friend was throwing daggers at me with her eyes, so I moved swiftly on my way.Corum Admiral's Cup Bol d'Or MirabaudThe latest piece takes the Admiral’s Cup away from recent black/monochrome editions into the blue, quite literally with a rich blue dial complimented by red gold hands, markers etc.? The watch is powered by Corum’s CO753 self-winding movement and is COSC certified.The Corum Admiral's Cup Chronograph 48 Bol d'Or Mirabaud is of course almost unattainable, just 35 pieces will be available worldwide, but hopefully Corum will take some of the styling touches and use them on further, less exclusive editions.Popularity: 3% [?]|||No Comment Corum Miss Golden Bridge and Golden Bridge 2010Posted byJohnny McElherroninJanuary 16th 2010This year Corum will present two new Golden Bridge models, the Corum Miss Golden Bridge and the Golden Bridge 2010.? Both pieces honour the 30th Anniversary of the resplendent Golden Bridge, first launched in 1980 and perhaps the most elegant of Corum's Four Pillars.The Corum Miss Golden BridgeThe Miss Golden Bridge is unusual in that it is a designated ladies watch design, previous releases have been irresistible but unattainable Haute Joaillerie editions or down-sized versions of the mens Golden Bridge.? The baguette movement, the ultra slim Calibre CO113 is as transpicuous as ever, viewable through both sides of the sapphire crystal, its miniature form accentuated by a trimmed bezel and open-worked hands.

The Corum Miss Golden Bridge
Hand-winding is via a stem at the 6 o'clock position and the Miss Golden Bridge has a power reserve of 40 hours.? In its finished form the piece sits beautifully on the wrist thanks to the removal of the watch horns allowing the alligator strap to integrate into the watchcase.The Miss Golden Bridge will be available in 18ct white gold and red gold versions limited to a total of 333 pieces per year.? A diamond edition adorned with 90 stones forms part of this range, although this is hardly necessary as the exquisite baguette movement is the real jewel in this collection.The Corum Golden Bridge 2010The Golden Bridge 2010 release will be a little less lucid than its transparent predecessors with the addition of a watch dial, the placement of which being located behind the movement instead of in front, continues the often eccentric design traditions of the brand.With openings in the caseback and the dial, the craftsmanship and hand engraving of the Calibre CO113 is not wasted and the sunburst guilloch�� dial rather than becoming an obstacle becomes a harmonious addition. The piece is finished with skeleton watch hands and applique baton hour markers.
The Corum Golden Bridge
The Corum Golden Bridge 2010 is available in 18ct red gold, 18ct? yellow or white gold and platinum versions complimented by black, grey or golden dial finishes depending on which case material? you choose and with an annual release of 333 pieces across the range.It is interesting to note that Corum are perhaps the only manufacturer who can create enthusiasm within the industry by adding that most prominent of features – a watch dial – to one of their collections, surely a mark of the ingenious character of this unconventional brand.Popularity: 2% [?]|||No Comment Corum Admiral's Cup Repeater Tourbillon 45Posted byJohnny McElherroninDecember 30th 2009First released in 1960, the Admiral's Cup watch was to shed its beautifully crafted Carr�� skin in the early 1980's as part of a radical new design when Corum became commercial sponsors of yacht racing.? The re-birth of the piece featured a now instantly recognisable? rounded 12-sided case with brightly coloured nautical pennants decorating the bezel.? To celebrate the?50th anniversary?of the series, Corum will release a new addition – the Admiral’s Cup Repeater Tourbillon 45.
The Corum Admirals Cup Minute Repeater Tourbillon
The Corum Admirals Cup Minute Repeater Tourbillon
The piece features a brand new Caliber (the CO-010) with a minute repeater complication a highly unusual feature in a sports watch but one which pays further tribute to the nautical traditions of the marine themed series, the ship's bell being an essential requisite used to regulate life onboard. In order to prevent damage to the traditionally used minute repeater push-piece mechanism, Corum have designed an innovative solution – a hidden minute repeater winding function within the bezel which is activated by turning the bezel 27 degrees clockwise.The dial of this stunning piece is constructed from smoked PVD treated sapphire glass which allows for an exceptional view of the Tourbillon, located at the 4.30 position and the minute repeater mechanism.? Available in a red gold 45mm case and with meticulous hand finishing and decoration, Corum will release only ten pieces of this anniversary piece in 2010.Popularity: 2% [?]|||No Comment Corum watchPosted byJohnny McElherroninJune 17th 2009Corum watchFew watches create such an impact as those which bear the Corum marque. Classic, subdued and understated styling are terms not to be found anywhere within the Corum rulebook.Formally established in 1955 in the Swiss watch*** heartland of La Chaux-de-Fonds following the partnership of Gaston Reis, an independent watchmaker himself since 1924, and his nephew Ren�� Bannwart, the new firm soon broke away from the previous non-brand family business and established the name 'Corum'.Within one year of the company being founded, the first watches from the new Corum watch company arrived on the market and to considerable acclaim too. The Corum Charg�� D'Affaires which first announced the arrival of this new company in 1956 was also a revealing insight to the thinking behind the Corum brand. The new model which bore the now-synonymous Key logo, featured a mechanical movement with alarm function in a classy stainless steel case, and was complimented by a 100-piece limited edition with automatic movement.Corum keyFrom the earliest days of the Corum brand, it was evident that instead of opting for the 'safe' direction of conventional design, which many watch houses preferred, Corum were daring to be different, and it was this difference which made their watches stand out from their contemporaries of the time.Following on from the well-received Charg�� d'Affaires, Corum embarked on producing a succession of distinctive and eyecatching wristwatches for the lady as well as the gentleman. These would include in 1958 the ladies Chinese Hat with its' dial surrounded by a broad gold 'brim', then the Golden Tube ladies watch which was based around the solid gold tube-like case and featured a slim baguette movement. Reputedly it was the Golden Tube which first opened doors for Corum as a watchmaker of quite some influence. International orders began to fill up the pages of the Corum order books.
The 1958 Corum Chinese Hat
The 1958 Corum Chinese Hat
1960 saw the first incarnation of the Corum Admiral’s Cup watch, a square Carr��e-cased piece with faceted caseback whose name derived not from any connection with the great yacht race but rather from the fact that the watch could boast water resistance �C which was not easily achieved in a square watch case at the time and so was in fact a bit of a feat!Being square, the original Corum Admiral’s Cup Carr��e bears no resemblance of the revisited Admirals Cup watch which would in time come to symbolize the popular face of Corum watches as well as the marques' new commercial link to the yacht race. Although all this would come quite some time into the future for the Corum watch company back then in the early '60s.
The 1960 Corum Admiral's Cup
The 1960 Corum Admiral’s Cup
Four years later in 1964 saw the unveiling of what would become another Corum icon �C this time the 'Double Eagle' $20 Gold Coin watch. Presented as an heirloom timepiece and accompanied by an advertising strapline which suggested that your great-great grandson would be eternally grateful when he took possession of the Coin watch, the watch was an interpretation of an older idea which had a coin as a face for pocket watches with a closing case front. Except, in true Corum fashion, this was presented as a wristwatch. A clever piece of machining had the gold $20 coin split in two and a slim hand-wound mechanical movement sandwiched between the halves, with the 'face' protected by a sapphire mineral crystal. Again, Corum notched up another hit when the watch was sold out before even *** it as far as The Basel Fair showcase in 1965!
The Corum 'Double Eagle' Gold Coin
The Corum ‘Double Eagle’ Gold Coin
By now, Corum was an established manufacturer of fine watches, albeit with a distinct leftfield curve. Although totally practical, their watches also possessed a quirkiness which you either 'got' or you didn't. But for those who did get it, the marque continued to raise eyebrows with models such as the oversized square Buckingham gents watch, as well as the Romulus which features the roman numerals engraved into the bezel �C allegedly because as the first public unveiling approached, the watch was still unfinished, and the only way to beat the deadline was to take a risk and opt to engrave the numerals. Another one of Corum’s “Four Pillars”, the Romulus still holds its' place among todays' Corum portfolio!
The 1970 Corum Feathered Friend
The 1970 Corum Feathered Friend
The hippy-chic 1970s were seemingly made for the daring watch brand, and Corum did not let down their growing number of clients. Can you imagine a watch with a peacock feather for a dial? Corum went one step further than imagining �C in 1970 they produced the Feathered Friend, complete with a choice of bird feather dials! There followed The Ingot (in a scaled down but otherwise perfect gold ingot �C obviously!), the Rolls Royce, complete with miniaturised Rolls Royce grille and many other more obscure, sometimes outrageous and elaborate one-offs.
The 1976 Corum Rolls Royce
The 1976 Corum Rolls Royce
However, as the heady '70s ended and the more focussed and business-like 1980s came in, Corum, in some respects, ran out of inventive steam, and although they could still devise unthinkable (to others) methods of watch design, the creative output dwindled somewhat.The '80s did see the unveiling of two important models however. The Corum Golden Bridge, which featured a distinctive baguette movement, and the Corum Admiral’s Cup.
The 1980 Corum Golden Bridge
The 1980 Corum Golden Bridge
Both new models would in time become cornerstones of Corum’s “Four Pillars”. The new Admiral’s Cup was now redesigned and reconceptualised in that it now came in a rounded 12-sided case, the numerals replaced with their equivalent in nautical pennants. The astonishing Admiral’s Cup Marr��es (Tides) which featured Corums first in-house Caliber CO 277 movement offered the wearer information such as high and low tides, current strengths and lunar cycle! Combined with a commercial partnership and a participating role in the great ocean yacht race, the Corum Admirals Cup still holds an important place in the Corum portfolio through to this day.The Corum Admirals Cup has seen many revisions and updates since its' inception in 1982, but the signature features of the 12-sided case and the nautical pennants have remained intact and look like being in place for many more incarnations to come.And so the new Millenium neared and, with its' passing also came about change at Corum. In January of the year 2000, the company announced to the watch world that it was under new ownership.Enter Mr Severin Wunderman, a watch industry entrepreneur who had worked his way up in the field of marketing since the 1960s in the US, where upon identifying and seizing a true opportunity after a chance conversation with Aldo Gucci, owner of the luxury goods brand which bore his name, Wunderman went on to oversee the manufacture and international marketing of Gucci watches from his own production facility, Severin Montres which he sold at the end of the '90s.
Severin Wunderman
Severin Wunderman
Immediately the Wunderman influence became evident, as did the perfect symbiosis between the man and the brand, for in 2000, the year of his arrival, Corum unveiled the iconic Corum Bubble with its 'submarine hatch’ domed crystal. This was a watch as worthy of the Corum name as any of the marques' previous models. Oversized, overstated, fun and funky – even outrageous, the Bubble went on to symbolise what the brand was about. It also had the effect of raising the profile of the Corum name and introducing it to a new, young and consumables-hungry client base.The Corum Bubble also perpetuated itself by appearing as a limited edition each year of its production in a variety of guises which featured a roulette table, poker hand, bats, the Baron Samedi, skull and cross-bones and the dive-bomber editions. These were not watches for the shy and retiring type, but then, Corum never made watches for the shy and retiring!
The 2000 Corum Bubble
The 2000 Corum Bubble
Sadly the dynamic whirlwind that was Severin Wunderman would not get to see out his first decade as owner of this eccentric yet 'in-touch' watch maker, although having survived an incredible life, including lung cancer in the '90s, it is the good fortune of the watch world that he made it as far as he did. Passing away aged just 69 years in June 2008, he left behind a legacy which will endure for some time to come.Well before his passing, Severin had introduced his son, Michael Wunderman and his own longtime friend Antonio Calce into pivotal roles within the hierarchael structure, and under their direction the Corum brand was able to carry the momentum built up over the previous decade. Today the Corum range still steers well clear of convention. The range is based around Corum’s “Four Pillars”, the name given to the marques principal models: the Artisan models with handpainted dials evoking the classics, the Romulus, the Golden Bridge and of course the Corum Admirals Cup.
The 2009 Corum Admiral's Cup Challenge 44 Regatta
The 2009 Corum Admiral’s Cup Challenge 44 Regatta
Current variations include the Golden Tourbillon Panoramique �C with a completely transparent sapphire tourbillon movement! Also worthy of a mention, the most recent Ti-Bridge watch which features Corum’s own remarkable Caliber CO 007 in-house 4mm wide baguette movement. These, along with many other twists on watch design, sit alongside Corum classics such as the Double Eagle Gold Coin.
The Corum Ti-Bridge
The Corum Ti-Bridge
Some folk never took to Corum, never quite 'got it', but it might be that those folk didn't actually realise what they were looking at. Certainly it can be argued by the horologists association at the gentlemens club that Corum was as happy to use a quartz movement as a mechanical movement as a means to an end, that it made watches from which some recoiled in horror at first sight, but surely if that was the effect, then that was the intention?More please, Corum!As a sad footnote in the Corum history, it was announced on January 13th 2010 that co-founder Ren�� Bannwart had passed away in the company of his close family.Popularity: 33% [?]

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